You can’t follow up if you forget who to follow up with.
Whether it’s a fancy CRM or a simple Google Sheet—the point is clarity. Your client list is more than names and numbers. It’s a roadmap for relationships.
🗂️ Track:
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Inquiry date & property interest
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Last conversation & next action
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Personal preferences or triggers
When your follow-ups are structured, your success isn’t scattered.
Even the best agents can’t rely on memory alone. Systems win.
